Marketing like a boss

18 September, 2012 (17:11) | posts | By: Jon Lunger, founder of hologramchat

Some choose to market to their interests. Some focus on the interests of their readers. A big picture view of your business can help you to see how important it is to think like a business. A boss can be wrong or right but they make the choice to drive the business in the direction of their vision. Take for example you want to reach a new demographic. Study the jargon and experts in that field and see how you could transition that into your business.
Streamlining can be a tough decision that let’s you get rid of the fluff in your business. A visionary boss will focus on the key service or product of the company to best serve the customer. Blogging, video, texting and email are still the dominant avenues along with webinars and advertising. Break the math down into tangible working concepts. Write a workable business plan that you can begin implementing today. Would you hire yourself? As a boss you need to be objective about your performance as well. Think of the long term and not a flash in the pan results.

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